Organizations of every size are desperate to find a way to market their business in a way where it can garner natural trust between a consumer and the product or service they are providing.  Companies will often try the route of avoiding over-used traditional marketing…

Do you often wonder whether Instagram can be a viable lead-generation tool for freelancers? If you do, the answer is yes. But the main challenge lies in how you go about attracting great leads and collecting them. Customize your business Instagram page to make it…

TikTok is a social media platform that allows users to share short videos. The app has become extremely popular recently, especially among younger users. The videos are typically only a few seconds long. With a TikTok video editor, you can easily add filters, music, effects,…

Social media advertising promotes your business directly to people on social media platforms. You can run this modern promotional method through posts and ads, but you can also boost your online presence using organic engagement with your audience.  If you consistently leverage social media advertising,…

Lead generation isn’t easy. Here’s how to utilize social media to find clients for your startup. Lead generation is important for every company, especially start-ups. Many people just think of social media as a way to establish brand recognition and engagement, but it is way…

The world of social media is among the fastest-growing industries on the planet. The number of Twitter users alone far outweighs the population of North America. Naturally, because these platforms are so big, they produce a lot of jobs.  Social media careers run the gambit…